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May is here, the good weather is here and some changes in habits are taking place that we should also take into account in our restaurants. People are going out into the street, they want to take advantage of the first rays of summer sun and, if possible, having a drink, even better. The terraces are packed and the turnover of businesses is increasing . The most eagerly awaited moments are here for many who want to share with friends or family around a table or at the bar of a bar, whether it be by the beach, in the city or in the countryside.
May is also a month with very interesting celebrations for the hospitality and catering industry. We share with you some of our ideas, tips and marketing suggestions for this period.
May 1, International Workers' Day
Tuesday is Workers' Day. This means that there WhatsApp Number Database can be a long weekend of work throughout the country, especially in Madrid, where the 2nd is also a holiday, being the Day of the Community. As every year, the mobilization that this type of date brings guarantees a greater volume of work in some regions and less in others.
Start by emphasizing your hours (whether you will be open regularly or closed), and if you are open, post it on all your social networks. If you have a mailing list, run a mailing campaign to let them know they can visit you and provide some information about what you are preparing: cocktails and live music at your coastal restaurant, special and seasonal dishes for the good weather.
Tuesday is Workers' Day. This means that there may be a long weekend of work throughout the country, especially in Madrid, where the 2nd is also a holiday, being Community Day.
Wikipedia
If your business is located in an area where business activity tends to decrease during the bank holiday, promote a special offer to attract customers during those dates.
And although we always talk about the tools available on the Internet, don't forget that there are certain traditional techniques that can always be useful. If your business is located in a tourist area and there are many visitors at this time, handing out attractive and well-designed flyers can help. Writing your offers on a blackboard or offering some kind of tasting to passers-by can be some simple ways to attract them to your business.
A mother is a mother
The month starts off strong with a celebration that few fail to celebrate. On the first Sunday in May in Spain, families gather to pay tribute to their mothers and it is tradition for restaurants to fill up . Mother's Day this year is celebrated on Sunday, May 6 and is a good occasion to build loyalty, attract new customers, try out new options and increase profits.
Start at the beginning. You must make it clear that your restaurant is open on that day and, therefore, you must make it known through all the channels at your disposal. Then you can come up with your strategy for celebrating that special day. What do you want to do? Offer your usual menu or establish a special set menu to guarantee a minimum consumption at each table or a promotion. This is a very important point that you must analyze and think carefully about in order to be successful. Dedicate some time to it.
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